Tuesday, March 7, 2023

Coarse Copies #30

Experimenting with ideas and words to make copies. 

Product/Service: Pads for women

USP: 

  • No chemicals 

  • Created with natural materials: organic cotton (very absorbent)

  • Available in a range of sizes, from slim to heavy-duty

  • No toxic sprays or chlorine 

bleaching

  • Wider and longer wings for more support 

Name: Calm Comfort Cycle

Hey, you. Are your feminine products good for you? 

In this era of information, I’m sure you’ve come across a few ads promoting healthy feminine products. This one is no different, but, if it comes from a good place, we’re sure it will be of good use, too. So, here’s our pitch. 


We’re Calm Comfort Cycle, and we promote feminine products that are good for the skin and for your menstrual health. 


We do this by using organic cottons that are very absorbent and free of chemical retention. We also champion this material for the fact that it really helps women with skin allergies or really sensitive skin. 


Another plus point is that organic cotton is not grown using fertilizers, pesticides, or other toxic chemicals. So, you’ll be doing your skin a big favour in terms of taking care of its health. 


There is also no bleaching. I mean, we reckon having feminine products that are bleached with chlorine to get that pristine-white look won’t matter as much as taking care of the health of your feminine part, anyway (are we right?). So, expect to find ones with slightly funny colours—at least it’s not for you to flaunt. 


For you heavy-duty troopers, we also have ones with bigger wings and longer lengths. And for that end of the cycle trickles, we also have slimmer and tinier versions. 


So, there you go! Find our health-conscious feminine products at pharmacies near you. 

Coarse Copies #60

Experimenting with ideas and words to make copies.  Product/service: Bathtubs  Target market: Young professionals  Copy: Taglines  -Work Is ...