Sunday, November 30, 2025

Coarse Copies #60

Experimenting with ideas and words to make copies. 

Product/service: Bathtubs 

Target market: Young professionals 

Copy: Taglines 

-Work Is Hard; Unwind with Ease  
-More than Status, Less than Therapy (if it’s fun and playful)
-The Perfect Night: Wine, Movies, Bathtub 
-Nothing a Good Soak Can’t Fix
-Healing Is Just a Bathtub Away
-Soak.Relax.Repeat.
-It was shopping therapy. Now it’s bathtub therapy. 
-Out with Shopping, In with Bathtub
-You're not depressed. You just need a bathtub. 
-For Better Nights and Better Mornings
-For Your Dream Sanctuary
-Nothing Hits Like a Good Soak on a Bad Day

Tuesday, October 28, 2025

Coarse Copies #59

Experimenting with ideas and words to make copies. 

Product/service: Copywriting coaching 
Name: Copy Divers
 
Type of copy: Email marketing to cold leads 

Subject: Writing? Yes, You Have It in You!

Body: 
Always wanted to be a writer? This is your chance to make it happen!

Do you think you have it in you to brew words into poetic, persuasive, and even profitable copy? Uncover those hidden potentials with Copy Divers! 

We help you discover your writing self through fun, flexible mentorship programs. 

Junior: Classes for new copywriters with less than a year of experience. 
Senior: Classes for more seasoned copywriters with more than a year of experience. 

Oh, and if you prefer on-site classes, click the link here to check out our schedules.

You can adjust freely the duration and frequency of classes you'd like to take. 

You'd also better hurry! For a limited time only, we're offering 50% slashed prices on group coaching and even the registration fee!

What better way to end this year than to take the first step towards discovering your potentials in writing? We'll wait! 

Don't put it off anymore—register here! (link)

Tuesday, September 30, 2025

Coarse Copies #58

Experimenting with ideas and words to make copies. 

Product/service: Travel website
Type of copywriting: Homepage copy

Competitive edges: 
-Travel buddies services for solo travelers available 
-All-women travel packages available
-The safe travel companion 

Name: Travellee

There is so much of the unknown. Travel with what's familiar. 

Why Travellee? 

Perfect for timid first-time travelers. Travellee offers comfort in traveling. 

Travel buddies services are available for local solo trips. Each one of our participants have gone through tight screenings to give you the fun, protective, big-sibling kind of buddy you need.

Women-only travel packages are also available, lead by experienced female guides. 

Click link see more of our travel buddies and packages

Tuesday, August 26, 2025

Coarse Copies #57

Experimenting with ideas and words to make copies. 

Email Marketing 

Product/service: ‘90s Memorabilia 

Topic: Summer Meetup 
Goal: 
-To create a base of avid fans of ‘90s memorabilia that can eventually grow in number and become avid fans of ‘90s Groupies in time.
-Word of mouth marketing 

Name: ‘90s Groupies

Ah, summer. That sweet, sweet time when you were allowed to watch Cartoon Network all morning instead of getting ready for school. 

That sweet, sweet time when you were allowed to wake up and listen to the new Bon Jovi album all morning instead of Mom and Dad telling you to not forget the lunch bag on your way out the house. 

That sweet, sweet time when the weather was delightfully warm enough for you to ride your bike or roller blade with your BFFs outside the house.  

Miss those fun, simple moments and the things that made them great? We do, too! 

That’s why we’re here to tell you about our exciting, annual summer meetup (yay)! 

‘90s Groupies will be bringing in all the feels and nostalgia with our lineup of activities for our summer meetup this year: 

-Journal Decorating: You’ll be given one of our extraordinarily rad, lock-and-key journal, stickers, coloured pens, glitter, and glue to write and decorate your journal pages (ps: bring your old school pics as well!). You’re encouraged to write about fun and happy things that have happened to you during the ‘90s. 
-Funniest Anecdote: Each member will take turns telling the wildest, craziest, most nostalgic memory of their life that happened in the ‘90s. The best anecdote gets a prize (hint: it'll be one of our ultra-special pop culture merch)! 
-Potlucks: Members are encouraged to bring popular snacks from the ‘90s as well as other food they liked to eat during that era. 
-Swap Session: Bring collectibles and have fun swapping them with collectibles from other members! This is a rare opportunity to get that collectible you've wanted since forever! 
-’90s toys battle: Battle with other members in exciting competitions of nerf vortex football, race using razor scooters, or the super soaker. 
-Letter to myself in the ‘90s: At the end of the meetup, you’ll be given the chance to write a letter to your ‘90s self, saying positive words from your future self. 

Sounds good? Secure a spot right now before the registration door closes! 

Now you know what's coming to you this summer: an exciting meetup with like-minded ‘90s groupies and the chance to unleash your inner ‘90s child to your heart’s content! 

Can't wait to meet you! 

Totally Yours, 

‘90s Groupies. 

Thursday, July 31, 2025

Coarse Copies #56

Experimenting with ideas and words to make copies. 

Product/service: Healing retreats for women only 

Activities: 

-Morning meditations and journaling 

-Cooking and eating real foods together 

-Nature immersion (hikes, sunset hours) 

-One-on-one deep talk with professionals

Name: Soulful Calling 

Adulting is hard. Adulting as a woman is a whole other league of hard. Agree? 

Find the perfect escape and healing with our women’s only healing retreats! 

Soulful Calling makes it our mission to help women face and process their burn-outs, traumas, and the pressures of being a woman in the 21st century. 

We offer two kinds of retreat: Rapid Refreshing (weekends only) and Weekly Warriors (one-week length). 

A typical day during our retreats will begin with peaceful journaling and mindful meditations. 

Then, towards lunch, you’ll meet our team of experienced chefs who’ll be cooking for you (and maybe sharing a recipe or two) on real foods that heal.

Moving on to sunset hours, there’ll be a much-needed Nature immersion, where you can enjoy the sights and sounds of the beautiful, well-kept acres of our backyard forest (yes, we have our own forest!). 

The night will be greeted by another fun time to enjoy real food for dinner, followed by one-on-one deep talks with our team of friendly, sensitive, and intuitive counselors. 

The glorious day will all end in group talk on the things we’ve all learnt throughout the day. 

Liking what you read? You’ll like it more in person! 

This summer only, we’re giving away a 50% discount for our registration fee for the first 5 people to sign up. 

Your healing is calling—don’t wait another second! Go click that Sign Up button below right now!    

Saturday, June 28, 2025

Coarse Copies #55

Experimenting with ideas and words to make copies. 

Project: Email Marketing 

Product/service: Writing Retreat for Women Writers 

Subject/Headline: Big Surprise for You This July–Open to Find Out! 

What do you have planned this July? 

Come join us for our first ever Writing Retreat for Women Writers! 

At our retreat, you’ll get the chance to connect and build your network with our awesome writer members from all over the archipelago. 

There will be plenty of opportunities to explore ideas, showcase them, and get constructive feedback. 

For the newbie writers, there’ll also be a Big Sis Program, where you can experience the rare chance to team up with a published author and work on a project together. 

Sounds interesting?  

What will make it even better is our Bring a Buddy special deal. 

Basically, when you bring a friend over, you’ll enjoy a joining fee discount—and the more friends, the bigger the discount you’ll get! 

Don’t waste another minute—click the link below to register yourself (and your writer buddies) now! 

(link) 

Your Writing Support System,

She Weaves Words. 


Thursday, May 29, 2025

Coarse Copies #54

Experimenting with ideas and words to make copies. 

Project: About Page (website) 

Product/service: Forest Conservation Community 

Name: Trustrees 

What we do: 
-Actively supervising activities done in forests that have joint ownership with us. 
-Partnering with other forest protection communities to fight against illegal forest activities. 
-Protecting indigenous forest communities by partnering with local authorities and government reps in favor of their living areas and resources. 
-Making routine visits to nearby schools and universities to teach and speak up against acts of deforestation and how to protect forests in achievable ways. 
-Planting trees in places affected by drought or flooding, with the permission of the local government.  
 
What we offer: 
-Free membership to join our community. 
-Chances to speak in front of students, teachers, boards of education to hone communication and interpersonal skills. 
-Exciting opportunities to approach and establish communication and relationships with indigenous communities. 
-Plenty of knowledge about forest management and protection. 

Text: 

The forest’s well-being is your well-being, too. 

Have you ever thought about how a forest can actually be linked to your personal well-being? Yes, it can. 

As we know, forests help regulate their surrounding climate by absorbing carbon dioxide, minimizing the negative effects of climate change.  

Apart from that, they are also an abundant source of food, wood, and important medicinal plants (e.g. ginseng, plantain). 

More importantly, forests are a great source of healing and mental well-being. 

Doubtful? Try taking a 30-minute walk through your nearby forest (with proper supervision, of course), and monitor yourself after. 

We bet you’ll be feeling so much better, all the more if you do it on the regular. 

For several illnesses, we also dare say that forests can actually be part of the remedy you need.

So, with all the goodness they have to offer us, wouldn’t it be sad that so many want them abolished? 

That’s where you can make a difference. Click here to know more.   

Coarse Copies #60

Experimenting with ideas and words to make copies.  Product/service: Bathtubs  Target market: Young professionals  Copy: Taglines  -Work Is ...